THE FUTURE OF DRINKING STARTS WITH CONSCIOUS CHOICES
This website is intended for Beverage & Bar Industry professionals aged 18 and over. Mixology Attraction promotes a culture of responsible, mindful and quality drinking.
Are you at least 18 years old?
THE FINE DRINKING EXPERIENCE SHOW
Mixology Attraction is the dedicated exhibition area within Beer&Food Attraction that celebrates the world of mixology and the bar industry.
Over the course of three days, the event brings together thousands of industry professionals for an immersive journey into taste, where new products, cutting-edge techniques, and creative experimentation take center stage.
With top-tier brands, training sessions, and live demonstrations, Mixology Attraction is the ultimate hub for discovering trends, gaining inspiration, and staying ahead in the ever-evolving world of contemporary mixology.
Within
9 BARS. 9 DIFFERENT VISIONS
Explore the venues that shaped Mixology Circus 2026.
Different styles, identities and approaches that tell the story of the present (and the future) of cocktail culture.
KNOWLEDGE THAT IS SHARED: MIXOLOGY CIRCUS MASTERCLASSES
Mixology Attraction features a rich program of high-level masterclasses, taking place at the heart of the event in the Mixology Circus arena.
Throughout the sessions, renowned bartenders and trailblazers in mixology share their expertise through insights, case studies, and hands-on techniques.
A unique opportunity to stay ahead of emerging trends, sharpen your skills, and dive into an ever-evolving world of creativity and innovation.
THE EXHIBITING SECTORS
Discover the Mixology Attraction exhibiting sectors
Spirits
Soft Drinks / Water
Juices / Syrups
Wine
Ready to Drink
Low / No-Alcohol
Date
21-23 February 2027
Location
Rimini Expo Centre
Via Emilia, 155 - 47921 RIMINI (RN)
Opening Hours
10:00 am - 6:00 pm
all days of the fair
Organized by
In collaboration with
With the patronage of
Within
